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Nike, Inc. (NKE) Stock Rating & Analysis
As of October 7, 2026, MELANY rates Nike, Inc. 59 out of 100 (Hold). Its highest factor score is earnings track record at 100, and its lowest is price momentum at 19.
MELANY ratingRated 2026-10-07NKE · composite score
About Nike, Inc.
Nike is the largest athletic footwear and apparel brand in the world, with footwear generating about two-thirds of sales; its performance footwear categories include basketball, running, and football (soccer). Its brands are Nike, Jordan (premium athletic footwear and clothing), NikeSkims (women's athleisure), and Converse (casual footwear). Nike sells worldwide through company-owned stores, franchised stores (including about 5,500 in China), and third-party retailers, and runs e-commerce platforms in more than 40 countries.
Rating as of 2026-10-07 · this is a dated snapshot; the live rating is in the app (Pro, free for 30 days). The price above updates in real time.
How NKE's rating has moved
- -3Past week, since Sep 30: score fell 3 points to 59.
- -2Past four weeks, since Sep 9: score fell 2 points to 59.
Weekly points: Sep 9: 61 · Sep 16: 62 · Sep 23: 62 · Sep 30: 62 · Oct 7: 59 (this page).
From MELANY's own dated rating record. A tier change is reported as a move between named tiers; the score carries the direction.
Why NKE scores 59/100
NKE's 8 factor scores run from 19 to 100, and 3 of them sit above its composite of 59. Here is how NKE breaks down.
Whether the price looks cheap or expensive against earnings, growth, and peers.
- P/E 16.6x vs sector 21.0x median
Margins, returns on capital, and balance-sheet strength.
- Gross margin 43%
- ROE 22%
Direction and relative strength of the recent share-price trend.
History of beating or missing estimates, and where estimates are heading.
- Beat EPS estimates 4 of last 4 quarters
- Avg EPS beat +48%
What Wall Street price targets and revisions are signalling.
Near-term events that could move the stock.
Upside weighed against volatility and drawdown risk.
How the current rate and market regime suits this kind of company.
How NKE compares
As of October 7, 2026, Nike, Inc. is tied for 11th of 20 in Consumer Discretionary Stocks, where the average score is 59.
Key risks for NKE
- Weak price momentum, trend not yet confirmed, may need more time to set up
Sector and theme context
Nike, Inc. sits in the Consumer discretionary cycle theme, which MELANY currently rates 11/100 for strength. Theme strength feeds NKE's momentum and catalyst factors above.
Tracking NKE
Nike, Inc. rates Hold right now, so MELANY is not flagging a fresh entry. Add NKE to a watchlist in the app to follow its rating; an alert the moment it changes is part of Pro, free for 30 days.
How MELANY rates NKE
MELANY is a rules-based engine that scores every stock from 0 to 100 across eight weighted factors, then re-scores as new price, earnings, and fundamental data arrive. Nike, Inc.'s 59/100 reflects mature factor weighting for its profile.
Ratings are algorithmic and change with the data. They are research and education, not personalized investment advice.
Frequently asked questions about NKE
Is Nike, Inc. (NKE) a buy?
As of 2026-10-07, MELANY rated Nike, Inc. Hold with a composite score of 59/100. That is a dated snapshot, not the live rating, and it is an algorithmic reading built from eight factors rather than personalized investment advice. Review the factor breakdown above and the disclaimer below before making any decision.
What is Nike, Inc.'s MELANY score?
Nike, Inc. (NKE) has a MELANY composite score of 59/100, combining valuation, business quality, price momentum, earnings track record, analyst sentiment, catalyst setup, risk-adjusted profile, macro fit.
How is the NKE stock rating calculated?
MELANY scores NKE from 0 to 100 across eight weighted factors using live market and fundamental data, then refreshes the rating automatically as new data arrives.
Should I buy Nike, Inc. stock?
That decision is yours; Market Eyes Live does not give buy or sell advice. What the data says: MELANY rates Nike, Inc. (NKE) Hold with a composite of 59/100 as of 2026-10-07. The factor breakdown above shows what is driving that, which is a better basis for a decision than any one-word verdict.
What is the NKE stock price forecast?
MELANY does not publish price targets or forecasts for NKE. Predicting a future price is exactly the kind of false precision the confidence framework avoids. Instead it scores today's setup, 59/100 across eight factors for Nike, Inc., and re-scores automatically as new price, earnings, and fundamental data arrive.
Is NKE stock overvalued or undervalued?
MELANY's valuation factor currently reads 57/100 for Nike, Inc., where a higher score means the price looks more attractive on that measure. Scores in the 70s and above read as attractively priced, the mid range as roughly fair, and low scores as stretched. The factor breakdown above shows what drives NKE's read.
What price should I buy NKE at?
MELANY is not flagging a fresh entry for NKE at its current Hold rating, so there is no entry zone to publish right now. Add NKE to a watchlist in the app to follow it; an alert the moment the rating changes is part of Pro, free for 30 days.
What are the risks of buying NKE stock?
The top risks MELANY currently flags for Nike, Inc.: Weak price momentum, trend not yet confirmed, may need more time to set up. The rating on this page already weighs these against the bullish factors; see the risk-adjusted profile score in the breakdown above.
Is Nike, Inc. a good long-term investment?
For long-term durability the two factors that matter most are business quality, which MELANY scores 55/100 for Nike, Inc., and earnings track record, at 100/100. The 59/100 composite blends those with six shorter-horizon factors. Durable quality at a fair price is the long-term case to test; this is research, not personalized investment advice.
Will NKE stock go up?
Nobody can promise a stock's direction, and Market Eyes Live does not predict prices. The measurable part: MELANY's price momentum factor reads 19/100 for NKE right now, and the catalyst setup factor tracks whether near-term events could move it. Both re-score automatically as the data changes.
How current is this NKE rating?
The rating on this page is a snapshot of MELANY's read as of 2026-10-07. The price shown updates live, but the score is not recomputed on this page. MELANY re-scores NKE continuously as new price, earnings, and fundamental data arrive, and the current rating is in the app (Pro, free for 30 days).
How this rating works
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Every rating graded in public, NKE included
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