MELANY's data-driven read on Booking Holdings Inc. · Transportation Services.
Booking is the world's largest online travel agency by sales, providing booking and payment services for hotel and alternative accommodation rooms, airlines, rental cars, restaurants, cruises, experiences, and other vacation packages. It runs several branded travel sites, including Booking.com, Agoda, OpenTable, Rentalcars.com, and Kayak. Transaction fees on online bookings account for the bulk of its revenue and profits.
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