Market Eyes LiveAltria Group, Inc. (MO) Stock Rating & Analysis
MELANY's data-driven read on Altria Group, Inc. · Cigarettes.
Altria is made up of Philip Morris USA, U.S. Smokeless Tobacco, John Middleton, Horizon Innovations, and Helix Innovations. Its tobacco subsidiaries hold the leading position in US cigarettes and smokeless tobacco and the number-two position in machine-made cigars, and its Marlboro brand led US cigarettes with a 40% share in 2024. Altria also holds an 8% interest in brewer Anheuser-Busch InBev and a 41% stake in cannabis maker Cronos.
Why MO scores 67/100
MELANY scores Altria Group, Inc. 67/100 by weighing eight factors. Here is how MO breaks down.
Whether the price looks cheap or expensive against earnings, growth, and peers.
- P/E 14.1x vs sector 21.5x median
- FCF yield 8.1%
Margins, returns on capital, and balance-sheet strength.
- Gross margin 87%
Direction and relative strength of the recent share-price trend.
- 50-day MA above 200-day (golden cross zone)
History of beating or missing estimates, and where estimates are heading.
What Wall Street price targets and revisions are signalling.
Near-term events that could move the stock.
Upside weighed against volatility and drawdown risk.
How the current rate and market regime suits this kind of company.
Key risks for MO
- No specific company-level red flags detected, monitor macro regime changes
Sector and theme context
Altria Group, Inc. sits in the Consumer staples (defensive) theme, which MELANY currently rates 5/100 for strength. Theme strength feeds MO's momentum and catalyst factors above.
MO trade plan (members only)
MELANY has a full position plan for Altria Group, Inc.: a smart entry zone, an alert level, position sizing, and quarterly review triggers. It unlocks free when you create an account.
How MELANY rates MO
MELANY is a rules-based engine that scores every stock from 0 to 100 across eight weighted factors, then re-scores as new price, earnings, and fundamental data arrive. Altria Group, Inc.'s 67/100 reflects mature factor weighting for its profile. Position framework managed by score-based check-ins, not a fixed holding period.
Ratings are algorithmic and change with the data. They are research and education, not personalized investment advice.
Frequently asked questions about MO
Is Altria Group, Inc. (MO) a buy?
As of 2026-08-20, MELANY rated Altria Group, Inc. Favorable with a composite score of 67/100. That is a dated snapshot, not the live rating, and it is an algorithmic reading built from eight factors rather than personalized investment advice. Review the factor breakdown above and the disclaimer below before making any decision.
What is Altria Group, Inc.'s MELANY score?
Altria Group, Inc. (MO) has a MELANY composite score of 67/100, combining valuation, business quality, price momentum, earnings track record, analyst sentiment, catalyst setup, risk-adjusted profile, and macro fit.
How is the MO stock rating calculated?
MELANY scores MO from 0 to 100 across eight weighted factors using live market and fundamental data, then refreshes the rating automatically as new data arrives.
Should I buy Altria Group, Inc. stock?
That decision is yours; Market Eyes Live does not give buy or sell advice. What the data says: MELANY rates Altria Group, Inc. (MO) Favorable with a composite of 67/100 as of 2026-08-20. The factor breakdown above shows what is driving that, which is a better basis for a decision than any one-word verdict.
What is the MO stock price forecast?
MELANY does not publish price targets or forecasts for MO. Predicting a future price is exactly the kind of false precision the confidence framework avoids. Instead it scores today's setup, 67/100 across eight factors for Altria Group, Inc., and re-scores automatically as new price, earnings, and fundamental data arrive.
Is MO stock overvalued or undervalued?
MELANY's valuation factor currently reads 65/100 for Altria Group, Inc., where a higher score means the price looks more attractive against earnings, growth, and peers. Scores in the 70s and above read as attractively priced, the mid range as roughly fair, and low scores as stretched. The factor breakdown above shows what drives MO's read.
What price should I buy MO at?
Rather than chasing the current price, MELANY computes a smart entry zone for MO: the price area where risk and reward actually favor a new position, plus an alert level and position sizing. The exact levels unlock free when you create a Market Eyes Live account.
What are the risks of buying MO stock?
The top risks MELANY currently flags for Altria Group, Inc.: No specific company-level red flags detected, monitor macro regime changes. The rating on this page already weighs these against the bullish factors; see the risk-adjusted profile score in the breakdown above.
Is Altria Group, Inc. a good long-term investment?
For long-term durability the two factors that matter most are business quality, which MELANY scores 100/100 for Altria Group, Inc., and earnings track record, at 47/100. The 67/100 composite blends those with six shorter-horizon factors. Durable quality at a fair price is the long-term case to test; this is research, not personalized investment advice.
Will MO stock go up?
Nobody can promise a stock's direction, and Market Eyes Live does not predict prices. The measurable part: MELANY's price momentum factor reads 59/100 for MO right now, and the catalyst setup factor tracks whether near-term events could move it. Both re-score automatically as the data changes.
How current is this MO rating?
The rating on this page is a snapshot of MELANY's read as of 2026-08-20. The price shown updates live, but the score is not recomputed on this page. MELANY re-scores MO continuously as new price, earnings, and fundamental data arrive, and that current rating is free in the app.
MO's entry zone, live alerts, and full trade plan are free either way. The app is our flagship.